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Boost Your Brand’s Market Performance With Employee Training Tips

Every business’ market performance depends largely upon how its employees are performing.

It’s a fact that you may own a company and be the boss, but without appropriately skilled and trained employees, your organization may not be able to do its best.

That’s why there’s always a need to train your employees.

And in this post, we are talking about four tips that are simple yet effective for enhancing your company’s employee training process.

So, buckle up and read on.

Identify The Shortcomings


If you are looking forward to implementing or enhancing employee training in your organization, there would certainly be a reason behind this.

For example, you might have seen some scope for improvement in your company’s current systems. This is the time to specifically identify that area of scope.

So, take some time and list out the shortcomings in your organization’s current training process that you want to eradicate.

Once you have the answer, it’ll be easier for you to work on those issues more effectively.

Take Feedback and Value It


Your employees may have a number of reasons for not showing interest in your training program.

And then, there can be cases where your employees are showing interest but aren’t able to optimally implement the knowledge that they’re acquiring in the training sessions.

To get to the root of the problem, you would need to encourage employees to give their valuable feedback. And once they do so, it’s your duty to take appropriate action.

If you really want to step up your company’s training game, you must take feedback seriously.

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Implement Social Learning


As human beings, we all learn a lot from our social circle at school, college, family and work.

However, this natural social learning is generally unorganized and unplanned. It happens with no specific intent or direction. But, it surely gives us an idea for enhancing our employee training processes.

In any organization, all the newbies can get to learn a lot from their seniors and colleagues who have been a part of the organization for a long time.

But, sometimes for shyness and sometimes for hierarchical barriers, this transfer of knowledge doesn’t take place.

That’s when the need for implementing social learning in your employee training program arises.

For this, you can encourage all your employees to interact with each other. You can form teams.

You can also host an experience sharing session where both new and old employees can learn a lot from each other.

And you can introduce several other social learning activities as well.

Gamify The Learning Process


One primary reason why many employee training programs fail to perform is because they come off as too boring or extensive to the employees.

For example, in 2014, Cisco created a social media marketing training program for its employees and contractors.

This program consisted of 46 modules which were enough to repel many of their employees. Probably, that’s what gave them the idea to gamify the training program by splitting it into three levels, namely Specialist, Strategist, and Master.

Apart from this, there were four sublevels as well.

As a result, Cisco won by making over 650 of its employees to complete around 13,000 courses, taking certification.

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Surely, such ideas can work for you too. Just make sure that you are choosing the right enterprise training solution for your business, and implementing everything correctly.

Final Words


Employee training in 2020 has become one of the most crucial processes for running a company.

But the standard training processes & ideas can often fail to attract and train employees.

This leads to poor performance.

In this post, we talked about boosting that performance with four useful tips.

Hopefully, you enjoyed reading this article and found it helpful.

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